Recently I noticed a spike on my travel app for the daily active user count and daily new user count.
I frantically google searched to see if my app is being mentioned in others website or social media, I couldn't find any mention. I was scratching my head wondering why there's an influx of new user (admittedly, it is not that much) although there was no mention of this app on the internet.
I thought it might just be a coincidence that more users are starting to discover my app. Then I casually searched the keyword for my app in the app store to see how it rank (my app have 1 main competitor in the app store), it turns out that my competitor app is being pulled out of app store.
This makes my app gain temporary monopoly for its feature in the app store now. Huhuhu